This ball gives back, and that's GOOD! 100% of the proceeds of our best-selling Orbee-Tuff® Glow for Good Ball go directly to the Planet Dog Foundation, which funds the training, placement, and support of dogs who are saving human lives. So that's good, right? But so is the fact that it is doggie-durable for all chewers, and it glows in the dark! Visit www.planetdogfoundation.org to learn more about what the Glow for Good Ball helps to fund.